Arriving on the scene in the early 80's Emporio Armani is renowned for luxurious ready to wear menswear focusing upon the latest fashions and modern traits mixing casual elegance with a youthful flair designed by Giorgio Armani himself. The label has attracted famous names such as David Beckham to be it's face down the years and owns a spotlight at the prestigious Milan Fashion Week. Only sold through a handful select retailers all over the world, ourselves include, you can browse this season's latest Emporio Armani arrivals at Dandy Fellow below.
Originating as the secondary label of the Giorgio Armani fashion house that was in the early 80's, Emporio Armani offers a playful alternative to the clean cut and simple style of Giorgio Armani whilst maintaining a look that is designed to enhance the wearer in a contemporary society. Renowned for a thirst of fabrics providing an exclusive look Emporio has always been about exclusivity portrayed in a minimalist key and demystified through the use accessories such as sneakers whilst the label itself is acclaimed for making the casual look authoritative.
Mainly designed by Giorgio Armani himself Emporio Armani has always been inspired by an attentive analysis of past cultures and Eastern influences which has translated into elegant timeless pieces boasting unique decorative patterns that form an accessible style. Complimentary to almost any look with palettes that often centre around shades of white and black, soft earth tones, dusty blues, and bursts of colour - this season's collection is no exception. Inspired by bold contrasts and intertwining patterns of Japanese menswear this season's collection picks up the void left by the discontinuation of Armani Jeans. Offering everything from embroidered knitwear to structured outwear and denim jeans the latest arrivals boats a decidedly urban feel with jackets being brought to life by stylized motifs and distinct textures. For optimal results mix pieces from Emporio Armani into your wardrobe alongside footwear from the likes of Grenson or Bally for a relaxed look that means the business over the coarse of the coming months.