Serge DeNimes focuses on design and quality. Arriving this season to Stuarts London, they provide premium jewellery with modern styling. Each and every piece is also designed in the UK and hallmarked at the historical Goldsmiths’ Assay Office in London. The brand was created in 2011 by Oliver Proudlock with the intention of making jewellery that has a story and purpose through supporting up-and-coming talent within the creative industry ensuring all designs are authentic. Fast forward to now, the brand is globally recognised for their innovative nature and premium materials.
The brand started in 2011 with the idea of being a creative output for founder Oliver Proudlock, as well as a platform to boost up-and-coming talent within the creative community. It started out with seasonal collections of apparel but after 6 years of producing clothing & accessories, they saw a gap in the menswear market - high quality fashion jewellery. Since 2017 they have evolved into a worldwide jewellery brand, well known for their fashion forward designs & premium quality materials.